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PT La Catedral de Sal de Zipaquirá presenta su alumbrado navideño 2025 en el Parque de la Sal, una experiencia gratuita con más de 400 mil luces LED, figuras 3D y un imponente árbol de Navidad. Un recorrido nocturno sostenible y familiar que ilumina la temporada decembrina hasta enero de 2026.
Show moreMission
Develop comprehensive actions focused on thematic tourism based on technological innovation and diversification, to guarantee business growth and sustainability.
Vision
Make the salt park a unique experience
Objective
Mega objective: Develop a solid competitive advantage in thematic tourism, positioning ourselves as the unique experience within global attractions, through a creative design of products and services with excellence and innovation, in synergy with other actors in the context.
Profitability Objective: Improve profitability levels through the development of strategies and projects that guarantee sustainable and attractive returns for shareholders and the community in general.
Growth Objective: Increase high standards of customer satisfaction in the thematic tourism industry through continuous improvement.
Social Responsibility Objective: Accentuate the company's social responsibility to achieve actions that are more committed to the environment and social justice.
Values Corporate
- Quality services
- Positive contribution to society
- Innovation and development
- Individual commitment
- Teamwork
- Environmental sustainability
Policy quality
We are committed to providing tourist services that seek to satisfy the needs and expectations of clients; with punctuality, component personnel and continuous improvement of processes
Objective quality
- Offer tourist services to increase the number of visitors and the financial sustainability of the company
- Seek customer satisfaction in order to achieve their loyalty
- Provide services and tourist attractions with punctuality and safety